strategy
design
progression
statements
discovery

Welcome to Up In The Sky

A creative agency operating between the kinetic energy of Lagos and the world-spanning reach of London
Big Brother Nigeria – Diary Room Activation

Big Brother Nigeria – Diary Room Activation

Na Glass Sure Pass – Coca-Cola

Na Glass Sure Pass – Coca-Cola

Whispers In The Wires – Paradigm Initiative

Whispers In The Wires – Paradigm Initiative

We believe the best advertising is built the old-fashioned way: with deep client collaboration, a focus on craft, and ideas that actually make sense to the person seeing them. In a world saturated with buzzwords, we cut through the noise with human, sensible campaigns and creativity that still genuinely excites. If you want a partner who elevates your brand without losing sight of the consumer – come on board and let’s talk!

Our Open Secret?

Collaboration!

Working together isn’t just a mantra, it’s something we believe in. Through collaboration and our bespoke Flight Plan Module, we’ve been able to develop faster, effective campaigns for our clients.

Simpler, Better, Faster!

That’s the three-word promise that accompanies the work we do. For every project, we go through strategy, ideation, and execution – plus a transparent method for tracking campaign effectiveness. The work speaks for itself.

Flight School Masterclass

This is the training and capacity building arm of Up in The Sky where we focus on raising the standards of practice of creativity, advertising and marketing.

In June 2019, we were invited to the Cannes Lions Festival to workshop our creative process of concept generation and creative collaboration.

“From Crap Script to Crazy Film”, our bespoke 90 minutes workshop was fully attended and generated rave reviews from over 40 participants from 13 countries – from agency, client side and production disciplines.

Our clients

Brands we’ve worked with

Co-piloting Creativity

Our small team of diverse professionals have won multiple awards locally and internationally in Film, Advertising and Marketing Effectiveness. They also have an impressive track record in consuming office snacks.

Big Brother Nigeria – Diary Room Activation

Big Brother Naija (BBN) has been termed the ‘Superbowl’ of Africa as it has the widest reach of TV programming on the continent (over…

  • Client

    Multichoice

View Featured Project

Na Glass Sure Pass – Coca-Cola

This nationwide grassroot campaign for the Coca-Cola company had one goal – to move the Nigerian public back to discover the joys of drinking…

  • Client

    Coca-Cola

View Featured Project

Whispers In The Wires – Paradigm Initiative

This campaign was produced for African digital rights champion Paradigm Initiative, authors of the annual LONDA report which has painstakingly documented digital violations of…

  • Client

    Paradigm Initiative

View Featured Project

Who Am I – ARM Group

As the ARM Group reinvented itself, it sought to position the brand as approachable – while explaining to the world in the simplest terms…

  • Client

    ARM Group

View Featured Project

The Wait – Dano Milk

For Arla Nigeria, they had a challenge launching their first evaporated milk product in the country in 2024. While Dano Milk is one of…

  • Client

    Dano - Arla

View Featured Project

Robb In, Pain Out

PZ Cussons was looking to reinvent one of its oldest properties, Robb, a brand which had soothed generations of Nigerians. How do we remind…

  • Client

    PZ Cussons

View Featured Project